Crest Toothpaste: A Proven Cavity Fighter

Crest with Fluoristan - 1950s Commercial Highlights


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This 1950s Crest Toothpaste commercial takes place on a school bus filled with children. Half of the kids used Crest, while the other half didn’t. The comparison shows that the kids who used Crest had 36% fewer cavities. Featuring Crest with Fluoristan, the only toothpaste recognized at the time as effective against cavities, this commercial emphasizes the importance of brushing with a trusted formula. A classic look into early advertising techniques focusing on dental health.

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